SARASOTA/MANATEE BUSINESS

CHANGES ITS NAME TO BIZ941

Biz941.com also launches to include local and national news feeds, a customizable stock ticker, blogs and many other features.

SARASOTA, FL (April 17, 2007)—Sarasota/Manatee BUSINESS, a sister publication to Sarasota Magazine, is changing its name to Biz941 beginning with the May issue.    

The new name Biz941 was chosen to replace Sarasota/Manatee BUSINESS for its brevity, clarity, strength and modernity.  Biz941 reflects the magazine’s subject matter—business in the area code of 941—and content will stay the same. Biz941 will continue to cover the significant growth of the market, provide business and community leaders with the tools to successfully navigate these changes, and air the issues that matter most to the local business community.

Susan Burns, the editor of Biz941, says the editorial staff remains committed to producing topical articles that both explore the long-range issues and provide the local business news and day-to-day helpful tips that make running a business just a little bit easier. “We’re proud of what we’ve accomplished in three years and look forward to improving our editorial content with every issue,” she says. “Changing our name to a shorter, stronger title is part of that.”

“It’s easier to read, easier to say and easier to remember,” says Jeff Lawenda, the executive publisher for Biz941 and Sarasota Magazine. “We believe it’s stronger and more fun.  Additionally, Biz941 captures the bright, contemporary spirit of our recent redesign.”

Along with the new name launch, Biz941 will launch Biz941.com, a Web site that will equip business leaders in the Sarasota/Manatee market with a home page that will include, a customizable stock ticker, news feeds from both The Wall Street Journal and The Herald Tribune, local weather, a profile of the “Business Person of the Week,” a blog written by Kim Hackett, a searchable archive and many other features.  

Biz941 Magazine

Biz941 magazine provides Sarasota and Manatee counties with informative, compelling editorial each month in an award-winning, glossy package. The only publication of its kind in the area, Biz941 is dedicated to covering the dramatic growth in the Sarasota/Manatee market, providing business leaders with the tools to successfully navigate through these changes and airing the issues that matter most to its readers.

Biz941 is read monthly by 33,000 of the area’s top executives and business leaders, and is distributed on newsstands and in high-profile bookstores. It is published by the Sarasota division of Curtco Media/GSM LLC (which also publishes Sarasota Magazine) and is the leading print media information resource for savvy businesspeople interested in the future of Sarasota and Manatee. 

CurtCo Media

CurtCo Media serves the ultra-luxury markets with a powerful network of leading lifestyle publications. These include the world's most acclaimed journal of connoisseurship, Robb Report, as well as Worth, ShowBoats International, The Robb Report Collection, Robb Report Home Entertainment, Robb Report MotorCycling, Robb Report Luxury Home, Robb Report Vacation Homes, CurtCo’s Digital TV & Sound, Sarasota Magazine, Gulfshore Life and San Diego Magazine.

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For More Information Contact:
Shelley Whiteside, Marketing Manager
CurtCo Media, Gulfshore Division
Tel: (941) 487-1110
Email: shelleyw@sarasotamagazine.com